IMAGE - BRANDING
Saveta Tomovic Dubak is the creator, creative director, and lead brand strategist behind Squadplan. Born and raised in Zurich, based in Chicago, in love with Belgrade. Mom and humanitarian activist.
For as long as she can remember, she’s had a passion for design and art. She had the opportunity to serve her dream apprenticeship in fashion, both Haute Couture and Prêt-à-Porter.
Working with the best materials and some of the most talented designers globally made her appreciate quality over quantity and timeless design over temporary style. Her work has since been inspired by a harmony between simplicity & chicness and softness & strength.