WEBSITE, BRANDING, SOCIAL & CROSS MEDIA CREATED AND MANAGED BY SQUADPLAN

Karter

Karter – The Sensei – is a groundbreaking DJ straight out of Zurich.​ With a fresh sound, Karter takes inspiration from a wide variety of musical genres; sampling everything from African contemporary to urban music. His DJ performances and playlists have an incomparable energy and emotional intensity. 

Layout

Concept

 Newsletter & Playlist Covers

About the design

SQUADPLAN designed the complete branding, the website, and the social media concept for Karter.

For the colors we chose the colors of the night - dark blue, black - combined with highlighting white and golden elements.

#000000

#ffffff

#00122e

gold

For the texts, we chose fonts which appear bold and striking, as well as concise and clear.

Lulo Clean/ Headlines

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A B C D E F G H I J K L M N O P R S T U V W X Y Z

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Avenir Light / Scrolling Text

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A B C D E F G H I J K L M N O P R S T U V W X Y Z a b c d e f g h i j k l m n o p r s t u v w x y z

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Website Design

For Karter's website we wanted to keep a dark and cool design which reminds of clubs and night life. We kept it minimalist with golden elements and monochrome pictures showing music gear, turntables and performance impressions. We have also written all texts on the complete website and translated them to German and French.

Social Media

For the social media concept, we opted for a vibrant, catchy and colorful vibe with a extraordinary and special effect. The pictures show impressions from his performances, his setup and turntable, as well as details for his upcoming events.

Cross Media

We created playlist covers for Karter's mixtapes and Spotify playlists. Moreover, we also designed elegant business cards containing his social media and website information.